Roles & Responsibilities
Global Presales Associate for an AI startup
- AI product evangelist with key stakeholders such as government agencies, accelerators and industry leaders
- Manage sales productivity and optimize deal flow by tailoring business approach to client requirements
- Deliver product and platform demos to global clients
- Business questions answered include:
- HCP perceptions towards drug pre/post launch
- Path to purchase behaviour of consumers
- Benefit based consumer segmentation
- Drivers of purchase and brand equity along consumption occasions, satisfiers and dissatisfiers and unmet needs
APAC Marketing Lead for an Ecommerce analytics tool
- Define APAC marketing plan to support sales targets and pre-defined marketing KPIs
- Implement marketing activities focused on awareness and demand generation - such activities include webinars, ABM email campaigns, social engagements, partnerships, etc.